Fret Zealot
Music Technology Manufacturer
How Spiral Marketing
Increased This Music Technology
Manufacturer’s
Social Traffic by over 250%
The Brief
Fret Zealot is the designer, creator, and purveyor of an LED addition to any guitar. The product fits above the frets, lighting up and showing players where to place their fingers and facilitating the guitar-learning process. Fret Zealot came to Spiral Marketing in order to increase their overall social media and web presence, with an ultimate goal of increasing the sale of their product.
Client Goals
- Increase site traffic volume
- Increase qualified leads
- Increase overall sales
Our Solution
To increase the company’s traffic, visibility, reach, viable leads, and sales, Spiral Marketing initiated a digital marketing campaign that included pay-per-click (PPC) Google Ads, social media posts, social media advertising, content (blogs and newsletter creation), search engine optimization (SEO) strategy and work, web design and development, and reporting in order to track results and to continuously fine-tune strategy.
The Results
To increase the company’s traffic, visibility, reach, viable leads, and sales, Spiral Marketing initiated a digital marketing campaign that included pay-per-click (PPC) Google Ads, social media posts, social media advertising, content (blogs and newsletter creation), search engine optimization (SEO) strategy and work, web design and development, and reporting in order to track results and to continuously fine-tune strategy.
